Low-Converting Ad Traffic
Paid campaigns were generating clicks but the landing page failed to convert them into leads.

ConvertHub
Agency landing page designed to drive B2B lead generation. I created a promotional website that generates qualified leads. I wrote the text using AI prompts and created the design and animations in Figma and Webflow.ConvertHub is a landing page for a paid traffic agency that I built in Webflow. I handled the copywriting myself (using AI prompts), while the client managed the ad setup. The main goal was to generate high-quality leads for B2B services; most of the clients (Calcutron, Lemon Suites, Valu-X, Zaubergärtner, etc.) came through this site. This site became the foundation for scaling the agency and converted advertising traffic into steady orders.Translated with DeepL.com (free version)
02 // The Challenge
Paid campaigns were generating clicks but the landing page failed to convert them into leads.
Visitors couldn't quickly understand what the agency offered or why they should choose it.
The old site didn't inspire the confidence needed to attract high-ticket B2B clients.
Generic marketing language failed to speak to the specific pain points of potential clients.
04 // The Process
The work combined design iteration and Webflow implementation. Each revision pushed the site toward a stronger balance between credibility, clarity, and conversion intent.
Дослідження ніші, формування value‑proposition та tone of voice.

Написання текстів через сильні промпти й аналіз pain‑points.

The old site didn't inspire the confidence needed to attract high-ticket B2B clients.

Webflow CMS структрура, GSAP‑анімації, адаптивність та A/B тести перед запуском реклами.

Building a performant, responsive website with clean code.

05 // The Impact
Every pixel is engineered to generate a lead.
Forms are embedded seamlessly inside content loops.
The site looks and feels like a highly expensive firm.
Webflow CMS allows the team to launch tests in minutes.


Short lead forms embedded mid-article and mid-section capture 60% more clicks from engaged readers.
Short lead forms embedded mid-article and mid-section capture 60% more clicks from engaged readers.
Dark glassmorphism UI, custom motion, and case study density signal a six-figure agency experience.
New A/B test variants cloned and published via Webflow CMS in under one working day.
Lead volume moved into the 35–50/month range after the new landing page launched.
Cost per visitor dropped from 1,34 € to 0,80 € — a 40% efficiency gain.
≈230 000 € in revenue generated through web leads in the first 60 days.
Revenue increased from ~600k€ to ~950k€ — a 58% year-on-year increase.
06 // Technology
The stack stayed practical: the right tools to make the site editable, measurable and scalable without unnecessary complexity.
Platform
Design
Animation
Development
Optimized images, restrained scripts and semantic structure keep the experience fast and resilient.
Semantic HTML, readable contrast, alt text and clean page structure make the site easier to index and easier to use.
07 // Next Steps
Let’s talk through your current bottlenecks and the fastest path to a sharper Webflow experience. Available now, remote-friendly, and focused on outcome-driven builds.